), and the platform could have served a wider audience. Happy to hear that you're taking advantage of our robust integrations with Klaviyo and DocuSign. The idea behind Grin is to capitalize on that influence, but not in a transactional way. Influencer Marketing Hub Influencer Marketing Platforms Grin. It has been such an instrumental part of our growth.. However, Uplfuence brings you more advanced influencer search capabilities both within and outside of your business network. If you identified KPIs for measuring influencers, you can very easily find the ones worth working with again. GRIN creator management platform allows your brand to connect directly with your creator prospects and manage creator relationships to scale. Pros: User friendly. The crowdsourced review site G2 consistently shows scores of happy customers with a lot of good things to say about Grin. Upfluence also offers customizable email templates to make influencer outreach easier. User-friendly influencer marketing software. With this all-in-one platform, you will be able to cultivate an authentic influencer network, manage multiple influencer campaigns simultaneously with monitoring and mass-outreach features, and achieve higher and higher ROI. Turn Your Customers, Subscribers, Visitors Into Influencers, Use 20+ Advanced Search Criteria for Influencer Search, Reach Out to Influencers and Track Conversations, Manage Your Influencer Campaigns From Start to Finish, Do Conversion Tracking for Each Influencer and the Overall Campaign. GRIN provides training in the form of documentation, live online, and webinars. 1. But by focusing on this one thing, and doing it really well, Grin has made itself the go-to platform for the niche they serve. Track metrics such as engagement, clicks, and conversions by each post to evaluate content performance. Brands get to streamline operations like sending out emails to influencers, repurposing their contents besides shipping products to them. 6. Or, you can also import existing influencer lists into Upfluence in a CSV file format. 5. like SMS and Slack, because a lot of influencers are much younger than you and dont check their email. You may also want to check out this go-to guide on Instagram influencer marketing. Your email address will not be published. You can do those things, of course, but thats not the reason influencers have value. Grin unfortunately does not share any information about pricing on their website as the pricing is completely customized. Were not here to say that marketplaces are bad, or that theyre ineffective, because there are many weve reviewed that are just plain great products. Having all that data available also gives you a very clear idea of each influencers performance: who converted the most sales? Rachel Davidson, Influencer Marketing Manager, Liquid I.V. They will first look to find out as much about your business before they can offer you any kind of quote. Detailed GRIN Review: What Makes It a Popular Influencer Marketing Platform? And when youve found influencers you really like, the Lookalike function helps you find even more that are just like that one. Process payments in over 200 countries and 135 currencies. YET! Its inauthentic, theyll say, and point to relationship-centric platforms like Grin as a model of how to do things right. SocialBook is an extremely powerful, end-to-end influencer marketing management software tool. With the cost of entry to an e-commerce website reduced to a low monthly subscription fee, though, more and more people are putting their retail businesses online. Because its so tightly integrated with your eCommerce, the reporting function has a real time counter of sales: when you see that right along side your actual spend and the Influencer Media Value of the campaign, you get a very clear picture of what youre getting for your money. Their value is in the authenticity of their endorsements. On top of all of the amazing organizational features they are constantly unrolling new things (and the competition is definitely not). Influencers become influential because they have created a trusting relationship with their audience. Brands and agencies that run influencer marketing campaigns. And all the emails look like a personal one-to-one message. Home Blog Upfluence vs. GRIN: Which Platform Should You Choose? Top Influencer Marketing Software in 2021, And Many Other Features Only Available to Logged In Users. If you research Grin, you will see that they boast a very good reputation. SaaSquatch helps companies increase their revenue through referral and loyalty programs. Your email address will not be published. Grin adds a new spin to influencer discovery with its eCommerce integrations. Director of Social Media + Influencer Marketing. Were not here to say that marketplaces are bad, or that theyre ineffective, because there are many weve reviewed that are just plain great products. HypeAuditor is a platform that delivers industry-standard insights and data to become successful in //images.saasworthy.com/hypeauditor_9031_logo_1598855223_lbi6e.jpg, //images.saasworthy.com/hypeauditor_9031_homepage_screenshot_1598855223_g4syx.png. Q: What kind of support options does GRIN offer? Upfluence vs. GRIN: What Are People Saying About These Tools? Request the DEMO and tell us about your experience. The content is shared with creator audiences on social, indexed by Google and drives new organic engagement and SaaSquatch is a loyalty, referral and rewards marketing platform providing mid-market and enterprise businesses with a centralized platform to track, manage, and reward referrals from their advocates. The target customer here is a direct-to-customer e commerce company, regardless of their vertical. Pros: GRIN is so innovative! An Expert will be reaching out to you shortly. Your email address will not be published. Save my name, email, and website in this browser for the next time I comment. The platform can be used to discover influencers, manage relationships with them and monitor the engagement metrics from time to time. Lastly, you can also use it to create a landing page for influencer applications as a type of recruitment tool. Required fields are marked *. Leave them in the comments below. It has an active integration with multiple platforms related to the eCommerce industry. GRIN is the #1 influencer marketing software solution that allows you to create genuine, direct relationships with influencers. Build, manage, and nurture all of your influencer relationships in one place from reviewing applications to communicating with your influencers during every stage of the campaign. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Copyright 2022 | All Rights Reserved | Powered By: Full Proof Consulting LLC, Fill out the form below and we will notify you when this FREE SEO course launches. Moonio is a social media influencer collaboration and marketing platform that enables you to //images.saasworthy.com/moonio_34752_logo_1640156078_jhl14.jpg, //images.saasworthy.com/moonio_34752_homepage_screenshot_1640156078_v0dd4.jpg. Well, its a tough choice as each one of them comes with its own set of advantages, awesome features, and powerful integrations. GRIN is an influencer marketing software that offers numerous tools to simplify the management of marketing campaigns. Though its been around since 2014, Grin feels like something that was very much conceived of right now. Upfluence vs. GRIN: Which Platform Should You Choose? Huge creator database, creator search, report builder, email templates + sequences, all the new integrations such as Klaviyo, (branded email templates!) Basically, their influencer management feature enables you to see the status of every influencer collaboration on your list. This way, it will be easier for you to make a choice. Q: What other applications or services does GRIN integrate with? And it does so at a high level, so that even the largest of organizations (whether thats a global brand or a big agency) can integrate it seamlessly into their existing systems. Overall: GRIN is phenomenal. You might also be interested in: Influencity. Understand the influencers tastes and suggest products that they will like. You are here: But well certainly try. Your email address will not be published. What are some alternatives to Upfluence and GRIN?Some alternatives of Upfluence and GRIN are: Check out 35+ influencer marketing tools here. We use cookies to ensure that we give you the best experience on our website. Whats most important while running an influencer campaign is to drive results. Embed pop-ups on your website or Shopify store to collect social media data. Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. Working with influencers also offers a more affordable option than celebrity endorsements and can help you to target your advertising to a specific target audience more effectively. Send the product to the influencer without leaving GRIN. 1) Search a real-time database Capssion is a platform connecting brands and agencies in the fashion, beauty and lifestyle industries with social media influencers and content creators to create impactful content. You can send that link out to people youre interested in working with, but also create links on your social profiles and your website as a kind of always-on recruitment tool. Sure, theres Discovery like we all know it includedsearches for influencers based on criteria you setbut any company thats already got a decent customer base can recruit from the people whove already bought your stuff. I definitely recommend this incredible technology., My first tool requirement at Kinguin was Upfluence! Find influential customers, fans, and website visitors via Shopify and Klaviyo integrations, Combine social data with purchase history, Send out products to influencers directly from the platform, Product seeding (let your shipping team send products to influencers with Shopify and WooCommerce integrations), Instagram, YouTube, Twitch, Twitter, Pinterest, TikTok. API and white labeling features are available only with the Enterprise plan. GRIN takes so much of the busy work out of creator management and tracking so you can focus on growth. Grin didnt live up to the expectations we had as promised by the sales team, We were told their creator search tool would enable us to find hundreds of creators aligning with our brand and that simply was not the case therefor leaving this software almost useless for us, I believe Grin may work if you already have a network of influencers and are not picky with brand values to find more but thats not us. Price not available on the supplier website, Kaspersky says Windows 10 (Creator Update) disable third-party antivirus, Microsoft says it's temporary. https://t.co/Or601cKjgz, 2014 - 2022 Accurate Reviews - InsidereviewTV Inc | 706 California Avenue | Venice, CA 90291. Grin takes everything you know you want from an influencer marketing platform and integrates it with your e-commerce platform, unlocking features you didnt know you needed. Do you have questions about running influencer campaigns using Upfluence vs. GRIN? Factors such as the size of your business and your goals will impact the pricing. In this way, Grin becomes a closed system of success, each action informing the next and building upon it. We can help you choose the best SaaS for your specific requirements. 2022 Slashdot Media. I have gone from 1.5 employees managing our influencer program to 0.5 employees, all while tripling the number of partnerships., Keri O'Brien, Director of Marketing & Sales, Darn Good Yarn, We utilize GRIN as an influencer CRM to manage and track the entire influencer marketing program., Greg Connolly, CEO and Co-Founder, Trifecta. The outreach works like an automated email campaign: influencer who dont open a message get a follow up a few days later, and then a few days after that. Approve drafts or give feedback to content creators. Vendors who bid for placement can be identified by the yellow flag button on their listing. The Grin philosophy is that influencer marketing is marketing to the influencer. AspireIQ is an influencer marketing platform that puts people at the heart of a brand by changing //images.saasworthy.com/aspireiq_3499_logo_1598616786_ku9we.png, //images.saasworthy.com/aspireiq_3499_homepage_screenshot_1598616786_eozgy.jpg. Perhaps the Grin philosophy is a function of the companys age: theyve been around since 2014, a few years before influencer marketing was a thing anyone outside of marketing was talking about. Klear is a leading influencer marketing platform that is designed to elevate your social media //images.saasworthy.com/klear_12571_logo_1628509142_sge0q.png, //images.saasworthy.com/klear_12571_homepage_screenshot_1628509142_fxmjg.png. Companies like MVMT (luxury watches), Lume Cube (specialty lighting), and tentree (apparel) are as different as can be in a lot of ways, and they all use Grin to great success. Grin integrates with major social media channels, as youd expect, but it also finds its way into your enterprise infrastructure seamlessly: These integrations also show up in some unexpected, yet clever, places. For example, if you visit G2 (a crowdsourced review site) you will see that they receive good reviews from happy users consistently. Grin also features a social listening apparatus, monitoring hashtags and mentions, as another way to help find potential influencers for you. Cons: Overwhelming takes a bit to get used to when first using with all the features. It is, in a word: Cool. Look for influencers similar to your best performers using their lookalike tool. Overall: I have been a GRIN user for over 3 years, and will stay a user, the experience has been 10/10, and their customer support is unmatched! With powerful integrations with Shopify, WooCommerce, Magento, and Salesforce, GRIN allows you to streamline influencer product gifting management. Track KPIs such as budget, expenses, revenue, conversions, and ROI. Diverse options of integration with ecomm. Track influencer mentions of your brand and competitors through social media monitoring. Who gave the best return on investment? We were able to target our influencers accurately, simply, and efficiently. 3. Every issue I have had has been resolved either with a new product roll out, our CSM's help, or through another GRIN support channel. Because of the individual nature of pricing, its fair to say that Grins customer base doesnt trend toward any size, small, medium or large. Add a social media field to your checkout process. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities. GRIN offers support via business hours, 24/7 live support, and online. If you continue to use this site we will assume that you are happy with it. We have a community of influencers and a software suite to help brands scale their influencer marketing Q: What kinds of users and organization types does GRIN work with? All images their respective owners. Years of executing campaigns have helped us shape strong direct relationships with influencers, bloggers, and other Finding influencers who deliver results should be simple! You can find the right influencers for your brand using: You can see the audience and engagement data of multiple influencers that fit your search criteria and select the ones you like to create influencer lists. Creator search allows more doors opened to new relationships. First of all, Ill show you how Upfluence can help you with: And, most importantly, how it can help you turn customers into brand ambassadors. With the coronavirus pushing much of the world indoors, e-commerce has become a necessity. Disclaimer: The pricing details were last updated on 17/10/2020 from the vendor website and may be different from actual. For all the coding and technical wizardry that goes into Grin, the website reads like a manual for couples therapy, with its focus on things like relationships, and trust, and authenticity.. Its inauthentic, theyll say, and point to relationship-centric platforms like Grin as a model of how to do things right. Please check your email for the link. GRIN is an advanced influencer marketing solution for brands. Average engagements by post publishing time, Presence and influence on other social networks. You need to contact their sales team for pricing details. For those that want to search the old-fashioned way, Grins searchable database includes influencers from three channels: Instagram, YouTube, and TikTok. Combine social media data with past purchases. Find out which influencers are driving maximum traffic and revenue. Meanwhile, youll also be creating your campaigns, which contains the same automated workflow capabilities as with outreach. If they wanted me to achieve their goals, I needed the right tools., Joshua Cabrera, Head of Strategic Partnerships, Kinguin, Upfluence helped Otherland to increase the number of influencers they engaged with on Instagram by 50%., Lauren Roth, Customer Experience & Marketing Manager, Otherland, I am able to find new influencers, contact more people I am not sure where I would be without GRIN. Influencers become influential because theyve cultivated a trusting relationship with their audience, not because that audience is big. You can also assign campaign management responsibility to a specific team member. eCommerce has steadily grown over the years, yet it hasnt quite taken over the world like everyone thought it would back when Amazon first made online shopping easy. You can identify these potential influencers using their Live Capture feature. 4. Upfluence vs. GRIN: Do these platforms offer a free trial?No, neither of them (Upfluence and GRIN) offers a free trial. Influencer marketing has shown exponential growth in recent years. Our experts will research about your product and list it on SaaSworthy for FREE. GRIN also allows your team to work together with its multi-user functionality. Which is why they are so good at their job! With its robust analytics tool, GRIN allows you to measure the success of your campaigns. GRIN is the only creator management software platform that offers a creator search of over 39 million influencers that is not an opt-in influencer network. Enhance the overall value of your brand by hiring the right influencer. CreatorIQ is a cloud-based Influencer marketing solution for Global enterprises to scale their //images.saasworthy.com/creatoriq_6349_logo_1603888353_o3zmb.jpg, //images.saasworthy.com/creatoriq_6349_homepage_screenshot_1603888353_yw6og.jpg. Product proposals and easily full-filling product submissions through GRIN. Before providing you any kind of quote, theyll look to find out as much about your company as they can. Define the campaign goals, ID the deliverables youre looking for, create invitations from templatesthats all there. Yes. Are you ready to power your influencer campaign management, content creation, and conversion tracking using one platform? Day to day marketing management gets easy with the particular solution. All in all, it is a great tool for marketing an eCommerce business. Activate organic influencers who already love your products. Whereas, GRIN enables you to search for influencers on Instagram, YouTube, and TikTok. Overall: I am obsessed with GRIN, I love and adore everything about them from their employees to their product and will stop at nothing to convert everyone I know to GRIN. However, we. DocuSign integration. Now that weve reviewed a basic comparison between the key features of Upfluence and GRIN, lets go through how each of these platforms functions, one by one. Build a trusting relationship with them, and all else falls into place. These days, its harder than ever to reach your target audience. AI-powered influencer recommendations and price suggestions, Influential customers with a strong social media presence, Lookalike creators with similar audiences, engagement, and reach as your top influencers, Loyal customers with highly-engaged followers, Find people who are talking about your brand, Seamless integration with Gmail, Slack, SMS, Outlook, Review and approve influencer post drafts, Download and repurpose winning influencer content, Track metrics like campaign ROI, total earned media value (EMV), impressions, reach, Track total clicks, views, and sales through individual tracking links. You can filter results by: You can easily download and repurpose the content of your top-performing influencer posts for email campaigns, paid ads, on your social profiles, or anywhere in your marketing mix. Marketplaces are transactional, and while theres nothing inherently wrong with that it also means the best you can hope for from a platform like that is a mechanism for smooth and beneficial transactions. Upfluence is an influencer marketing platform specially made for helping eCommerce business owners //images.saasworthy.com/upfluence_9903_logo_1612532311_mh32f.png, //images.saasworthy.com/upfluence_9903_homepage_screenshot_1612532311_7uf6x.png.